The Forge at The Lower Third (Part of Outernet)

A community celebrating creativity.

The Brand

The Forge is a new club & music venue located inside The Lower Third cocktail bar in the centre of Tottenham Court Road.

Due to the club's location and rich history as the former iconic 12 Bar on Denmark Street, they strive to infuse art into every aspect of what they do.

The Brief

To design a new look for The Forge music venue inside The Lower Third. Including marketing material that paid homage to its iconic place in music history while maintaining the brand's punk aesthetic.

The Work

Branding, content and motion design.